From enterprise technology implementations to AI transformation at scale — I help businesses build the strategies and systems that drive real growth.
20+ years at the intersection of technology and business — helping companies grow, transform, and exit.
I started my career at Sierra Systems working with Dynamics and Microsoft technologies — the ground level of enterprise consulting. From there I joined Traction on Demand as one of the founding hires, ultimately acquired by Salesforce. I worked enterprise accounts including Splunk and Smart Technologies.
I then founded Lift Consulting, taking on complex enterprise engagements — most notably as Lead Solution Architect for United Business Media's global event registration system across US and Asian subsidiaries.
I became a partner at Groundswell Cloud Solutions when the firm had ~25 people. I joined as VP Professional Services, restructured delivery, then became Chief Revenue Officer. We grew to a top-25 North American Salesforce Retail Partner with ~100 FTEs before exiting to GyanSys.
Today I'm a partner at FastLoop — a leading Google partner driving AI transformation for heavy industry in Western Canada. Lift Consulting remains active as the contracting vehicle for this work. Our most recent project is the AI anomaly detection layer for Suncor Energy's drone program, the largest drone deployment in Canada.
Whether you're scaling a consulting firm, navigating digital transformation, or building your own path.
Proven GTM operator. Founding hire at Traction, CRO at Groundswell. I've built go-to-market from the inside.
AI implementation, architecture, and program management. Commercial and technical in one seat.
Consultants and professionals navigating AI and building something meaningful from it.
Build and execute comprehensive go-to-market strategies. From market segmentation to sales motion design — the full commercial stack.
Enterprise AI implementation, architecture design, and program management. Currently leading AI workloads for heavy industry.
Optimize your delivery model. I restructured Groundswell's consulting team and scaled them to a top-25 North American Salesforce partner.
Independent enterprise technology evaluation. Licensing negotiation, solution design, and vendor selection without the bias.
Leading AI transformation for heavy industry in Western Canada as a key Google Cloud partner. Focused on implementing AI workloads and integrating with existing enterprise systems. Most recently completed the AI anomaly detection layer for Suncor Energy's drone program — the largest drone deployment in Canada. Contracted through Lift Consulting Ltd.
Joined as a partner when the firm had ~25 people. Began as VP of Professional Services, leading the transition of the consulting team and rolling out a new delivery structure. Moved into the Chief Revenue Officer role owning all of go-to-market — growing Groundswell to a top-25 North American Salesforce Retail Partner with ~100 FTEs. Supported the exit to GyanSys.
Active consulting vehicle. Key engagements include Lead Solution Architect for United Business Media's global event registration system (US + Asia), and work with the Vancouver Canucks, Rennie, ManagementOne, Retail Orbit, United Telecom, and others. Currently contracting with FastLoop.
One of the company's earliest hires at what became one of Canada's leading Salesforce partners. Worked key enterprise accounts in the early growth phase including Splunk, Smart Technologies, and Advanstar Communications. The firm was ultimately acquired by Salesforce.com.
Foundation years in enterprise consulting working with Dynamics and the Microsoft technology stack. Built the systems thinking and delivery discipline that underpins everything since.
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For consulting firms needing GTM support, and organizations navigating AI or enterprise technology transformation.
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Send a Note →Currently accepting select project and advisory engagements. I work with a small number of clients at any given time — which means you get the actual attention.